Let it Snow!

In the spirit of Christmas, winter, and all things wonderful, I simply could not resist trying these limited edition Sugar Cookie pop-tarts!

Now before we get on to the general review of this festive pop-tart, let me just take a moment to share something incredibly ridiculous that I have recently noticed about the marketing strategies of Kellogg's in regards to pop-tarts.

Ready?

Check this out!

Are you seeing what I'm seeing?

Are they seriously trying to market this as a health food?  I love pop-tarts as much as the next guy, but c'mon, people!  These things are 400 calories.  PER. PASTRY.


Anyone who is thinking that this might be considered a health food, is kidding themselves.  But my question is, do they think that mom's are really buying this line?  Do they think that a mother walking leisurely through the grocery store is going to see this this box and say, "Hmm. It says here that this is a great source of Calcium and of 4 B vitamins.  I had better get this for my kids!"


Call me crazy, but I seriously struggle to see that happening.

Moving on.

The sugar cookie pop-tarts, have a special extra feature: printed holiday pictures!

Actually, I don't care about the holiday pictures at all, but I'm sure I would've when I was a little girl, so it's worth mentioning.

As the actual quality of flavor of these, it hits a home run.  If you want sugar cookies, you got 'em!  Not the overly rich, store-bought sugar cookies, but the homemade ones. I don't know if I would eat them regularly, because I just don't love sugar cookies that much, but they were really good.

I like them cold.  I liked them toasted.  I liked them with milk.  I even liked them without milk.

And there, ladies and gentlemen, you have it!

Bon apetit!